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public relations, promotion and marketing course
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public relations, promotion and marketing course







 

starting and managing your own business course

Starting & Managing Your Own Business
Certificate IV, SBM10
Business, Education & Industry

This course has been developed against national criteria and business requirements. It is packed with practical real-life activities and you will have real business development projects to undertake. In addition, you can access the online activities in the eLearning Centre to further practise and test your knowledge and skills. And you can talk with other students from all over the country in the Student Forum.

Your course is made up of tutorial workbooks (lessons), assignment projects and printed/online supplements. You have up to 5 years to complete your course and graduate or Fast Track your course over weeks or months.

Features case study interviews from some successful businesses and solo operators such as: Worldwide Online Printing, Frontline Retail, AIMM, NOZ Productions and Eastside Personnel.The ACQ Starting and Managing Your Own Business Course also features a personal interview with John Symond of Aussie Home Loans.

worldwide online printing eastside personnel frontline retailfrontline retail noz productions australian money masters
australian money masters
starting and managing your own business course
When you successfully complete your course you will be awarded:

Certificate IV in Small Business Management BSB40407

Students who successfully complete the Australian College QED BSB40407 Certificate IV in Business (Small Business Management) course may be eligible for credits towards:
The Bachelor of Business offered by James Cook University (QLD)
Nominated courses offered by University of Technology Sydney (NSW)
For more information or for degree study options or course fee information you can contact the above mentioned Universities.

starting and managing your own business course

Tutorial 1. Research Business Opportunities
BSBSBM301A
Topic 1: Starting out
Topic 2: Researching business opportunities
Topic 3: Business success studies 1
Topic 4: Characteristics of a small business
Topic 5: The attributes of a business operator
Topic 6: What to expect from running a small business
Topic 7: Undertaking a feasibility study
Topic 8: Conducting a swot analysis
Topic 9: What will be your competitive edge?
Topic 10: The information you need to know
Topic 11: Professional organisations
Topic 12: Understanding your marketplace
Topic 13: Undertaking a gap analysis
Topic 14: Researching your market
Topic 15: Competitor analysis
Topic 16: Tutorial summary

Tutorial 2. Establish legal and risk management requirements of small business
BSBSMB401A
Topic 1: Business Success Case Studies 2
Topic 2: Understanding business and company structures
Topic 3: Essential business operating requirements
Topic 4: Company legal requirements
Topic 5: Legislation, codes and regulatory requirements
Topic 6: Negotiating and arranging contracts
Topic 7: Franchise business requirements
Topic 8: Importing and exporting business requirements
Topic 9: Tutorial summary

Tutorial 3. Undertake Small Business Planning
BSBSMB404A
Topic 1: Good business planning
Topic 2: Tutorial interviews-planning for small business
Topic 3: The elements of a business plan
Topic 4: Planning your business branding
Topic 5: Developing your business plan
Topic 6: Developing strategies for minimising risks
Topic 7: Writing and presenting your business plan
Topic 8: Tutorial summary

Tutorial 4. Plan small business finances
BSBSMB402A
Topic 1: Analysing the financial requirements of the business
Topic 2: Developing a financial plan
Topic 3: Acquiring finance
Topic 4: Building a financial budget
Topic 5: Business cash flow
Topic 6: Accounting procedures
Topic 7: Overview of myob accounting for small business
Topic 8: Annual reporting
Topic 9: Analysing business performance
Topic 10: Tutorial summary

Tutorial 5. Promote Products and Services
BSBMKG413A
Topic 1: Understanding promotion
Topic 2: Advertising for business
Topic 3: Business promotional activities
Topic 4: Website promotion
Topic 5: Planning promotional activities
Topic 6: Organising promotional activities
Topic 7: Measuring promotional response
Topic 8: Reviewing and reporting on promotional activites
Topic 9: Tutorial summary

Tutorial 6. Undertake marketing activities
BSBMKG414A
Topic 1: Understand marketing
Topic 2: Planning marketing activities
Topic 3: Implementing marketing activities
Topic 4: Managing your marketing activities
Topic 5: Reviewing your marketing activities
Topic 6: Tutorial summary

Tutorial 7. Address Customer Needs
BSBCUS402A
Topic 1: Identify your customers
Topic 2: Techniques for providing good customer service
Topic 3: Some common causes of misunderstanding
Topic 4: Overcome objections
Topic 5: Effective communication
Topic 6: Customer service policies and procedures
Topic 7: Quality and customer service
Topic 8: Maintaining customer relationships
Topic 9: Negotiating sales
Topic 10: Customer satisfaction
Topic 11: Tutorial summary

Tutorial 8. Review and Maintain a Website
BSBEBU401A
Topic 1: Website foundations
Topic 2: Maintaining your website
Topic 3: Content editing
Topic 4: Technical maintenance
Topic 5: e-Commerce overview
Topic 6: Search Engine Optimisation (SEO) Basics
Topic 7: e-Security
Topic 8: Tutorial summary

Tutorial 9. Establish Networks
BSBREL401A
Topic 1: What is networking?
Topic 2: Networking skills
Topic 3: How to build a business network
Topic 4: Networking at conferences and events
Topic 5: Practical networking tools
Topic 6: Presenting your business
Topic 7: Negotiating skills
Topic 8: Preparing your business presentation
Topic 9: Tutorial summary

Tutorial 10. Market the small business
BSBSMB403A
Topic 1: Marketing your small business
Topic 2: Developing marketing strategies
Topic 3: Determining a marketing mix for the business
Topic 4: Implementing marketing strategies
Topic 5: Monitoring
Topic 6: Improve marketing performance
Topic 7: Tutorial Summary

starting and managing your own business course

Employability Skills are skills that apply across a variety of jobs and life contexts. They are sometimes referred to as key skills, core skills, life skills, essential skills, key competencies, necessary skills, and transferable skills. Industry’s preferred term is Employability Skills.

Employability Skills are defined as ‘skills required not only to gain employment, but also to progress within an enterprise so as to achieve one's potential and contribute successfully to enterprise strategic directions’.

There are eight Employability Skills: communication, teamwork, problem solving, initiative and enterprise, planning and organising, self-management, learning, and technology.

You can review the Employability Skills for this qualification at: http://employabilityskills.training.com.au

Enter the following code into the search bar: BSB40407

For an outline and facts booklet, click on Free Facts Pack. Download it or have it mailed to you.