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Tutorial 1. The Wedding Planning
Industry
Folklore, traditions and etiquette
Etiquette dos and donts
The function of a wedding planner
Getting started
Evaluating your strengths and weaknesses
Tutorial 2. Organising a Wedding
Why good organisation is so important
The planning process
Creating a reference file
Creating a client file
Top organisational tips
Tutorial 3. The Location and Ceremony
Civil ceremony or religious ceremony?
Location, location
Destination weddings
The next step
Tutorial 4. The Cast and Crew
Bride and Groom
Maid of Honour and Best Man
Groomsmen and Bridesmaids
Priest and celebrant
Toastmaster and MC
Wedding Specialists
Tutorial 5. Wedding Catering
An introduction to wedding catering
Planning the catering for a wedding
Top catering tips
Wedding food and beverages
The wedding cake
Tutorial 6. Flowers and Decorations
The beauty of flowers
Symbolism & meaning
Things to consider
Style
Bouquets
Choosing a florist
Making it all work
Decorations and décor
Drawing up a plan
Hiring a professional decorator
Tutorial 7. Wedding Entertainment
What to ask
Traditional wedding entertainment
Unconventional wedding entertainment
Choosing an entertainer
The timing
Tutorial 8. Wedding Party Transport
Assessing transport requirements
Mode of transport
Selection and viewing
Planning a schedule
Delegating responsibility
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Tutorial 9. Working Up to the Big
Day
Hen and stag events
Hen and stag locations
Ideas for the hen
Ideas for the stag
Ring design and customisation
Exchanging rings
Final details
Tutorial 10. The Photographer/Videographer
How to pick a photographer
How to pick a videographer
Comparing photographs
Wedding portrait and album package
The big picture
Tutorial 11. Invitations and Gifts
Invites and gifts
The guest list
Things to consider when finalising a guest list
The invitations
Invitations timeline
What to include with the invitations
Wording, addressing and sending the invitations
The gift list
Guest information sheet
Tutorial 12. Meeting Your Clients
The preparation
The meeting
Communication skills
Client proposal
Tutorial 13. Preparing a Wedding
Budget
The importance of a budget
Working out the costs
Your wedding network
Tutorial 14. The Big Day
The day before the wedding
The wedding day itself
Sample wedding day itinerary
Sample reception itinerary
Emergency kit
Cancelling a wedding
Wedding follow up and thank you notes
Tutorial 15. Starting a Wedding Planning Business
A home office
Launching your business
How to launch on a small budget
Writing a business plan
Putting a dollar figure on your services
Accountancy, procedures and contracts
Tutorial 16. Promoting a Wedding
Planning Business
Developing a marketing plan
Advertising and marketing
Sourcing business
The power of networking
Designing a website and creating a brand
Developing and growing the business
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